The renowned French leather goods house Camille Fournet continues its innovative équinoxes program, a unique cultural initiative that occurs twice a year at the equinoxes. This program brings together the world of luxury craftsmanship and contemporary art in a harmonious celebration of creativity.
DANS LEA BOUTIQUE_IttahYoda_©AnaisNieto
For its 11th edition, équinoxes welcomes the artistic duo Ittah Yoda, whose work explores futuristic themes and proposes new ecosystems. The collaboration offers visitors a sensory and natural interpretation of the Camille Fournet brand, inviting them to experience the luxury house from a fresh perspective.
Ittah Yoda, comprised of artists Virgile Ittah and Kai Yoda, draws inspiration from the traditional excellence of the French luxury industry. After visiting the Camille Fournet workshop, the duo was particularly moved by the meticulous attention to detail in material selection, the artisans' handwork, and the sense of community fostered by the manufacture in its surroundings. The artists have created an installation at the heart of the Camille Fournet boutique, where visitors can immerse themselves in a universe inspired by the brand's pillars: forms, colors, and touch. The installation features a new series of soft sculptures, whose shapes stem from the artists' ongoing exploration of creature genealogy.
In line with their ecological artistic practice, Ittah Yoda has worked with natural materials, using plant-based dyes that echo the importance of color in Camille Fournet's creations. The result is an inviting space that encourages spectators to engage with the artwork through touch and even immersion, as they are welcome to sit on the sculpture-cum-seat. A specially designed carpet on the floor delineates a zone between reality and fiction, further enhancing the immersive experience. The artists explain that this new series of sculptures aims to evoke sensations of comfort and fullness, potentially triggering a return to childhood experiences.
PORTRAIT_11_IttahYoda_©KinukoAsano
The équinoxes program, initiated by Camille Fournet's owners Jean-Luc and Françoise Déchery, reflects their longstanding passion for art and their desire to support young creators. As avid art collectors themselves, the Décherys see équinoxes as a natural extension of their personal interests and a way to bridge the gap between their entrepreneurial activities and their love for art. Jean-Luc Déchery expresses hope that équinoxes will serve as a resonating chamber for the invited artists' work. The program aims to select artists whose notoriety exists but whose work, in the eyes of the Décherys, deserves wider recognition. Through Camille Fournet's international presence, the supported artworks will have the opportunity to travel and be exposed to a global audience.
The équinoxes program not only showcases the symbiosis between art and craftsmanship but also highlights Camille Fournet's commitment to innovation and creativity. By inviting artists to interpret the brand's essence, the luxury house opens up new avenues for expression and engagement with its clientele. Visitors to the Camille Fournet boutique on rue Cambon in Paris will have the unique opportunity to experience Ittah Yoda's installation firsthand. The artwork invites guests to touch, grasp, and press the soft sculptures, offering a therapeutic object that enhances the overall shopping experience.
© Camille Fournet
As the équinoxes program continues to evolve, it stands as a testament to the enduring relationship between art and luxury craftsmanship. Through these biannual collaborations, Camille Fournet not only supports emerging artists but also reinforces its position as a forward-thinking luxury brand that values creativity and innovation. The 11th edition of équinoxes promises to be a sensory delight, offering visitors a chance to engage with contemporary art in an unexpected setting. As the boundaries between art gallery and luxury boutique blur, Camille Fournet invites art enthusiasts and fashion lovers alike to experience the magic of this unique collaboration.
Camille Fournet
Date: September 23, 2024 - March 22, 2025
Location: Camille Fournet Boutique, 5 rue Cambon, Paris 1er
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